Designed by award-winning writer Don Bosley, these specialized training modules will infuse creativity, purposefulness, and proven technique into the written work of your marketing or public-relations department.
Each module breaks down a unique set of objectives, obstacles, and step-by-step paths to more original, more effective copy writing. Modules can be presented on-site at your place of business, and are available in one- or two-hour sessions. Silkword can also custom-tailor a series of different modules to create a comprehensive, extended training series.
The SilkSystem Training Modules
The Pitch Man on Paper
Writing copy that actually generates sales
www.CyberScribe.com
Writing wrinkles for the worldwide web
Bif! Wham! Zowee!
Principles of impact verbiage
Copy Writing Smorgasbord
The top 7 sales copy vehicles – and how to tackle them
(Two-hour session only)